Codeoscopic has become one of Spain’s leading InsurTech companies, supporting nearly 1,700 brokerages and more than 50 insurers with its suite of SaaS solutions. For over 15 years, the company has been helping insurance professionals work smarter, with platforms that streamline distribution, enhance analytics, and enable better decision-making.
With strong foundations in Spain, CEO Ángel Blesa and his team set their sights on the next stage of growth: expanding innovation and building for the long term.
Finding a partner, not just an investor
After years of backing from Venture Capital firms Inveready and Bonsai, Codeoscopic was ready for a new chapter. For Ángel, it was important that the right partner shared the company’s long-term vision and ambition.
“From the very first contact, we noticed something special – a friendly, professional approach with a long-term vision. Upliift quickly understood Codeoscopic’s trajectory over the last 15 years and, above all, where we want to go in the future.”
This alignment made Upliift the natural successor to previous investors, ensuring continuity while opening the door to a more ambitious future.
A process that strengthened the company
The investment process was not only smooth but also transformative.
“The process with Upliift was straightforward, but at the same time very detailed and professional, which we loved from the start,” recalls Ángel.
The team went far beyond financials, taking a deep dive into technology, products, operations, and marketing. Rather than being a burden, the process surfaced improvements the company had not previously noticed and left Codeoscopic stronger and more resilient than before.
Accelerating innovation with international expertise
Since joining forces, Codeoscopic has doubled down on innovation, expanding its work on APIs, AI solutions, and data analytics to help brokers and insurers use technology more effectively.
“With the help of Upliift, we have redoubled our commitment to remaining a leader in technology for the insurance sector. We are very optimistic, to be honest.”
The collaboration is strengthened by Upliift’s international network and expertise, which brings fresh perspectives across product, Go-to-Market, finance, and technology. For Codeoscopic, this means not just continuing to lead in Spain but scaling its vision to new markets.
Lessons for fellow founders
Looking back, Ángel emphasises the importance of preparation, keeping operations, compliance, contracts, and HR well organised before entering a transaction. He also advises founders to bring in a financial director early to strengthen governance and valuation.
Most importantly, he stresses the need for balance and alignment; good deals happen when both sides make concessions, and when the relationship is built on trust.
“If, as CEO or founder, you are going to remain in the company, you have to think long term and look for a partner, not a buyer, a partner who is aligned with your objectives and with whom you can work hand in hand to create more value.”
What the future holds
With Upliift as its majority shareholder, Codeoscopic is well-positioned to accelerate growth and innovation, while expanding beyond its home market. Over the past three years, the company has achieved important milestones in both product and finance. Now, with an international partner that shares its ambition, Codeoscopic is preparing for its next chapter – scaling its vision of InsurTech leadership across Europe.





