At Upliift, we’ve partnered with countless founders of niche software companies across Europe. Time and again, we see them grappling with the same core challenges.
As founders, they wear many hats, often juggling sales, finance, marketing, and HR, making it hard to find the time to step back and think about where the business is heading and to unlock long-term growth.
That’s why we’ve captured years of real-world experience from our team and the expert insights from our Advisory Board members in the Upliift Founders’ Guide. It’s a practical playbook packed with actionable advice, proven tactics, and ready-to-use checklists to help them navigate their daily challenges.
“Whether it’s refining operations, improving customer retention, or leveraging Mergers & Acquisitions (M&A), our Founders’ Guide will take you through how to thrive in today’s competitive software environment.”
– Alex Myers & Michael Hammerström, Co-Founders & Co-CEOs, Upliift





