If you’re considering selling your business, it can be flattering when someone expresses an interest in investing in it.
But it’s critical to ensure any investor you choose is the right fit for you.
While, at first glance, investors may look similar, each has a unique proposition and specialisms and does things differently. So, it’s worth scratching below the surface to understand the real investment implications.
Here are eight questions to ask every potential investor in your business and some tips on what to look out for in their answers.
